New Ways – Behaviour Change & Workplace Culture Consultancy
Belonging Matters to Me, Show Me it matters To You
New Ways, already had a brand identity in place but were looking build out the brand in a more impactful way across various touch points.
Together, we infused the brand with a bolder, ‘stand-up’ activism aesthetic while preserving its core themes of togetherness, inclusion, and belonging. The final deliverables included a redesigned website, branded presentation templates, refreshed industry-specific infographics, and art direction for photography and image styling.
New Ways is a behaviour change consultancy dedicated to partnering with leaders in building progressive, anti-racist, and equitable organisations where people actively choose to belong.
Services:
Website Design
Brand Asset Design
Art Direction